Taking 90 Seconds to a higher altitude

Table of content
  1. Introduction
Link Copied!
Kylie Taylor
3 years ago・2 min read

Today’s an exciting day at 90 Seconds – this morning we announced a partnership with Bombora Group, which saw Australia’s leading pre-IPO fund investing AUD$10 million in 90 Seconds, powering us to move forward with our ambitious plans for growth. Today’s investment will be used to fund imminent plans to expand our global presence through both organic growth and acquisition. Watch this space!

When 90 Seconds was founded 12 years ago, by entrepreneurs Tim Norton, Nick Erskine-Shaw and Mischa Malane – still very much an active part of the 90 Seconds team today – we quickly grew to become one of the world’s leading video creation platforms. Under their leadership, we’ve gone from strength to strength and today work with some of the world’s biggest brands, including Facebook, IBM, Expedia, and Amazon, in over 160 countries around the globe.

Since our inception, we’ve created over 40,000 videos in far-flung destinations all over the world – no travel required – all using locally sourced talent, creating content sustainably and intuitively. Today’s news enables us to grow our footprint even further and is a stamp of approval from one of Australia’s biggest financial players.

This isn’t typical news that you would read on the 90 Seconds blog – we always try to publish content that inspires our 4,500+ customers to, in turn, create inspiring work of their own. But, while today’s news is obviously exciting for us, it’s also exciting for our 13,800 global content creators and partners, and the wider video industry in general. Hopefully you’ll forgive the flag waving! What to know more? Hear it straight from the experts in this video with our CEO Tim, and Mike Hill, Bombora’s Managing Director.

The full press release can be found here: 90 Seconds partners with Australian pre-IPO fund manager Bombora Investment Management to forge pathway to the ASX