Scaling the studio: How internal creative teams extend their reach with 90 Seconds

Remote Video ShootVideo Production
Table of content
  1. Introduction
  2. The shift: From outside agencies to in-house creative studios
  3. The challenge: Built for strategy, stretched by demand
  4. The solution: 90 Seconds as your external extension
  5. What we see from real studios
  6. Let’s help you scale without stress
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Rubina
2 months ago・5 min read

The shift: From outside agencies to in-house creative studios

Enterprise brands are changing how they create content. Instead of relying on external agencies, many are building internal creative studios. These in-house teams know the brand best. They move faster, stay closer to strategy, and produce content that feels on-point.

For brands in professional services, this shift is especially important. Content needs to be precise, consistent, and trustworthy. That’s easier to manage when creative is done internally.

But even the best in-house teams can hit a limit.

The challenge: Built for strategy, stretched by demand

Internal studios are great at setting the creative direction. But when the volume of requests grows, they can get overwhelmed.

Common issues include:

  • Too many requests at once.
  • No local presence in all markets.
  • Not enough specialists for every format.
  • Too much back-and-forth between teams.

This is a familiar story in professional services. Creative teams support many departments, including marketing, communications, recruitment, and everyone wants high-quality video, fast.

The solution: 90 Seconds as your external extension

90 Seconds doesn’t replace your team. We support it.

Think of us as your creative backup. We’re ready when your studio needs extra hands, local shoots, or specialist skills.

Here’s how we help:

  • Expand your reach: Shoot anywhere with our global network of 14,000+ Creator Partners in 100 countries.
  • Tap into specialist skills: Need animation, subtitles, or voiceovers? No problem. We’ve got creators who do that every day.
  • Stay in control: Use our platform to manage briefs, orders, feedback, and approvals. Lock in your brand templates and assets so every video stays on-brand.
  • Scale up, without hiring: Launch a video series in five markets. Cover interviews across 12 cities. We’ll take care of the delivery. You stay focused on the creative strategy.

What we see from real studios

We work with in-house teams in global brands, especially in professional services. These teams are strategic leaders. But they often face spikes in demand that stretch their resources.

90 Seconds helps them:

  • Handle overflow without dropping quality.
  • Deliver global campaigns with local talent.
  • Speed up turnarounds.
  • Keep branding and messaging consistent.

It’s not outsourcing. It’s creative support, on your terms.

Let’s help you scale without stress

Your studio sets the creative direction. You own the brand voice. We’re here to help you bring it to life, faster and at scale.

Whether you’re managing more requests, reaching into new markets, or just need extra support, we’re ready to help.

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