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5 Content Localization Stats You Need to Know

Video Strategy·Jan 2016·1 min read
5 Content Localization Stats You Need to Know

The blogosphere has been banging it into our heads for years. Content is King. What about content localization?

Globally, YouTube receives over 1 billion visitors a day. Snapchat and Facebook account for 14 billion video views a day. In addition, it is predicted that by 2019, 80% of all global internet traffic will be video.

Huge volumes of content are in front of massive global audiences. Thus, it’s naive to think that your locally focused video will appeal to a global audience.

Here are 5 stats to help you understand the importance of content localization:

Today content localization can no longer be an afterthought. Global consumers are demanding localized thinking, localized marketing, and localized content. The good news is this no longer needs to be expensive!

There are many options available to brands looking to localize video on a budget.

Here are 7 of the things that you need to consider.

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